Marketing needs
August arrives and the pace changes.Part of the team is on holiday, meetings become less frequent,…
Scenario A
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The comfort of not
We increasingly make decisions with the help of an automatic recommendation.A platform chooses…
Design Ops 2026
A design system often begins with a clear intention: to reduce inconsistencies, make reuse easier…
Campaign budget estimator
Tool available
Campaign budget estimator
Useful for quickly estimating the indicative cost of an activation, content production or social campaign before moving on to a detailed budget.
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Scenario B
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Scenario C
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What it solves
Respond quickly
EmailIt helps you give a reasonable range when someone asks for an approximate cost to support an idea, without going into a detailed quote.
Does not replace real production
LimitActual costs vary by location, materials, duration, suppliers, licences, talent and media. The logic here is indicative: it is for estimating, not for replacing a finalised production.
Two clear layers
StructureSeparate the physical activation from the content push and amplification, as this is precisely where clarity is often lost in this type of proposal.
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