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In Dante’s Peak, the volcano begins to speak long before it erupts.Small earthquakes. Changes in…
In summer, we tend to scale back.We pack fewer things in our suitcase, leave more space in our…
Many organisations have dashboards full of figures on visits, clicks, conversions, time spent or…
Hay un momento en muchas organizaciones en el que la conversación sobre marketing cambia de sala…
El marketing siempre ha necesitado una parte de intuición. Leer el contexto, detectar oportunidades…
Vivimos en un momento en el que ofrecer un buen producto o un servicio eficiente ya no garantiza,…
El spot ocupa un lugar central en el imaginario publicitario por su capacidad para concentrar…
En el marketing contemporáneo, la inteligencia artificial no solo interviene en la ejecución de…
Durante mucho tiempo, la creatividad se ha rodeado de un aura casi mística. Se habla del “chispazo…
I work across marketing, innovation and technology, always looking for ideas with purpose. I live in Terrassa, Barcelona, and faith is part of how I understand life and work.
Chiyana Simões 1 Sep 2025 - 11:05
OK, thank you for it!
Many organisations have dashboards full of figures on visits, clicks, conversions, time spent or satisfaction. However, having more data does not mean…
Many organisations have dashboards full of figures on visits, clicks, conversions, time spent or satisfaction. However, having more data does not mean…
There comes a point in many organisations when the conversation about marketing moves to another room. It is no longer confined to the communications team, the…
We increasingly make decisions with the help of an automatic recommendation.A platform chooses which video we will watch next. An app suggests how to reply to…
