When traffic starts to
Sometimes, the problem does not begin when traffic falls. It begins when there is too much of it…
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Don’t Give AI Ideas
“Don’t give AI ideas” is starting to sound less like a joke when we see agents accessing unexpected…
SEO and social counter
AI
We increasingly make decisions with the help of an automatic recommendation.A platform chooses which video we will watch next. An app suggests how to reply to…
Digital marketing
Sometimes, the problem does not begin when traffic falls. It begins when there is too much of it.That is what happened when reviewing the data from a client’s…
UX design
Many organisations have dashboards full of figures on visits, clicks, conversions, time spent or satisfaction. However, having more data does not mean…
Design
For years, much of interaction design has started from a fairly simple premise: the user decides and the system responds.We click, choose an option, confirm an…