Designing for doubt
A purchase is completed or fails. A product is available or out of stock. A form is submitted…
Incrementalidad o espejismo
Una campaña puede terminar con muchas conversiones, un ROAS positivo, un coste por adquisición…
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WordPress is not a
Imagine three web projects that use WordPress.The first is a corporate website built with a…
The vulnerability was
A website can work perfectly and still be exposed to a critical vulnerability.Pages load normally,…
Tag archive
Analytics
Hello, I’m Chiyana
I work across marketing, innovation and technology, always looking for ideas with purpose. I live in Terrassa, Barcelona, and faith is part of how I understand life and work.
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Chiyana Simões 1 Sep 2025 - 11:05
OK, thank you for it!
UX design
Many organisations have dashboards full of figures on visits, clicks, conversions, time spent or satisfaction. However, having more data does not mean…
Design
A purchase is completed or fails. A product is available or out of stock. A form is submitted successfully or displays an error. We are used to designing…
PHP
A website can work perfectly and still be exposed to a critical vulnerability.Pages load normally, forms respond, users can access their accounts, and services…
Marketing
There comes a point in many organisations when the conversation about marketing moves to another room. It is no longer confined to the communications team, the…